Privacy Policy
Last updated: May 24, 2026
This Privacy Policy explains how AcreScout, operated by RETOR LLC ("AcreScout," "we," "us," or "our"), collects, uses, and protects information you provide when you visit acre-scout.com or use our services.
1. Information We Collect
We collect the following categories of information:
- Information you provide directly: name, email address, phone number (optional), parcel details (address, county, acreage), intended land use, financial profile (budget range, financing posture), and payment information (processed via Stripe, not stored on our servers).
- Information collected automatically: IP address, browser type, device type, pages visited, referring URL, timestamps. Collected via Plausible Analytics, a privacy-friendly analytics service that does not use cookies for tracking or collect personally identifiable information.
- Information from third parties: payment confirmation data from Stripe; email engagement data from Beehiiv if you subscribe to our newsletter.
2. How We Use Your Information
We use information to: (a) deliver the services you request, including generating and delivering reports; (b) process payments; (c) send transactional emails (delivery confirmations, refund processing); (d) send newsletter emails if you have subscribed; (e) respond to your inquiries; (f) maintain and improve our services; (g) detect and prevent fraud or abuse; (h) comply with legal obligations.
3. Legal Basis for Processing (for users in the EU/UK)
If you are in the EU or UK, our legal bases for processing personal data are: performance of a contract (delivering services you ordered), consent (newsletter subscription, optional fields), legitimate interests (security, fraud prevention, service improvement), and legal obligations.
4. Third-Party Service Providers
We use the following third-party service providers, each with their own privacy policies:
- Stripe (payment processing) — https://stripe.com/privacy
- Beehiiv (email/newsletter delivery) — https://www.beehiiv.com/privacy
- Plausible (privacy-friendly analytics) — https://plausible.io/privacy
- Cloudflare (DNS and security) — https://www.cloudflare.com/privacypolicy
- Google Workspace (business email) — https://policies.google.com/privacy
We do not sell or rent your personal information to third parties. See our Do Not Sell My Personal Information page for more detail.
5. Cookies
We use a minimal set of cookies essential to website operation and privacy-friendly analytics. See our Cookie Policy for details.
6. Data Retention
We retain personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Email subscriber data is retained until you unsubscribe. Payment records are retained per IRS requirements (typically 7 years).
7. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: request a copy of information we hold about you
- Correction: request corrections to inaccurate or incomplete information
- Deletion: request deletion of your personal information (subject to legal retention requirements)
- Portability: request your data in a portable format
- Opt-out of marketing: unsubscribe from emails at any time
- Withdraw consent: where processing is based on consent, you may withdraw it
- Lodge a complaint: with your local data protection authority
To exercise any of these rights, contact contact@acre-scout.com.
8. California Privacy Rights (CCPA and CPRA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what categories of personal information we collect, the sources of that information, the purposes for which we use it, and the categories of third parties with whom we share it. See our Do Not Sell My Personal Information page. To exercise your CCPA/CPRA rights, contact contact@acre-scout.com.
9. Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children under 13 (in compliance with COPPA). If you believe we have collected information from a child under 13, contact us immediately.
10. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect personal information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
11. International Data Transfers
If you access our services from outside the United States, your information may be transferred to, stored, and processed in the United States. By using our services, you consent to this transfer.
12. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top reflects the most recent changes. Material changes will be communicated via email to active subscribers and a notice on the website.
13. Contact
For privacy-related questions or to exercise your rights, contact: contact@acre-scout.com.
Mailing address: 21 Olde Wood Rd, Glastonbury, CT 06033
